Welcome to Dancing with Elephants, a new podcast dedicated to the Dos and Don’ts of working with Enterprises.

In this podcast we will be speaking with Executives and CIOs at global corporates as well as with startup founders about best practices in selling to corporates: What are multinationals looking for; Who is the right point of contact; What does the sale process look like; At which point should you start selling through channels vs direct sale and how to do so; etc.

The podcast also features members of Viola’s “Office of the CIO”, a global network of executives who oversee technology initiatives at leading companies around the globe. This is an opportunity to hear first-hand about the most effective ways of selling to them and their peers.